No one is perfect and mistakes can happen, even the mistake of hiring the wrong Myrtle Beach real estate agent. The frustration in the time you wasted and the possible lost buyers. But all is not lost; you can correct the problem by firing your Myrtle Beach real estate agent and finding a new agent as soon as possible to possibly recover from that loss of time.
Unfortunately, your part in selling your home does not stop just because you hired a Myrtle Beach real estate agent. You have an on-going responsibility to pay attention to exactly what your Myrtle Beach real estate agent is doing for you. You need to be proactive and have a basic understanding of the listing, how your home is being advertised and the statistics.
Hopefully you read some of our previous articles and took the time to interview your agent. Often people will hire their relative or a friend as their Myrtle Beach real estate agent without going through the interview process only to regret this in the long run. It is extremely critical in today’s market if your Myrtle Beach real estate agent is not performing as they promised or you expected – they must be replaced. This may be difficult, especially if it is someone you know personally, but it must be done if you expect to salvage the sale of your home.
Conditions That Signal You Need To Fire Your Myrtle Beach Real Estate Agent
- Lack of communication. You should be informed of the progress on your home a minimum of once a week. Your Myrtle Beach real estate agent should let you know what is happening in the local market as it affects the sale of your home. There are hundreds of details that go on behind the scenes to sell your home. You can’t expect your agent to go over every detail, but they should be keeping you informed of their efforts to sell your home.
- Lack of marketing system. Your real estate agent should send you a link for the websites where your home is listed. Today over 80% of all home buyers are looking online for their next home. This especially holds true for investors. Is your agent sitting back and waiting for the buyer to come to them or are they actively marketing your home via the internet?
- Lack of follow up. When your Myrtle Beach real estate agent shows your home or another local agent shows the home, is your agent following up with the potential buyers or the other agent to get feedback about the showing. Are they providing you with this feedback so you can make adjustments to your home if necessary?
- Lack of advice. Although it may be tough to hear, is your agent telling you what you need to do to put your home in the best possible light? What changes need to be made to improve the appeal of your home to a potential buyer? A good Myrtle Beach real estate agent will be upfront with you and tell you what needs to be done even if it is not what you may want to hear.
- Price recommendations. No one wants to hear they need to lower their price just to sell their home. Is your Myrtle Beach realtor backing up their recommendation to lower the price with current sales data? Do they have a good reason to lower the price or are they just looking for a fast sale?
- Presenting offers. Is your agent presenting any and all offers even if they know that you will not agree to the offer? This will be a hard one to find out, but if you have had several showings of your home and no offers, it may be an indication that your Myrtle Beach real estate agent is “filtering” the offers. Make it clear that you want to review any and all offers no matter how off base they may seem.
- Sharing listings. Your agent should be sharing your listing with other agents. This includes Myrtle Beach real estate agents inside their Myrtle Beach Realty office and outside. Did they schedule a time for agents to walk through and see the listing? It will be hard for an agent to get excited about something they have not seen. I know of a Myrtle Beach real estate agent that has a wine and cheese tasting event at each one of her new listings that is only open to other agents. Does your Myrtle Beach real estate agent “think outside the box” like this?
- Current with local licensing. This is another area that it will be hard for you to discern, but is your agent current with all fees, licenses and other dues that are necessary for them to engage in real estate in the Myrtle Beach are? You can call the Coastal Carolina Association of Realtors and inquire on the current status of any Myrtle Beach Real Estate agent. Along these lines, are they following the rules of the MLS listing and using these tools to your advantage? Are you listed and is the listing correct with no false information?
As we have mentioned, in some instances it may be difficult to determine if your Myrtle Beach real estate agent is doing all of these tasks, but it is your job as the seller to attempt to find out if you truly want to sell your Myrtle Beach home.
Responsibility of Seller to Myrtle Beach Real Estate Agent
- Communication. This is ALWAYS a two way street. If there are changes to your home or to your financial situation, you must let your Myrtle Beach real estate agent know immediately. If your home is not on the market for a short sale and you are getting behind on your payments, let your agent know that foreclosure is a possibility. They can work with you and your bank to avoid foreclosure. If an appliance breaks or another repair is necessary, inform your Myrtle Beach real estate agent of what was done to repair the problem.
- Market Statistics. You will want to make an effort to keep informed of the local home market and how it could affect the sale of your home. Ask you agent to add you to an email list that sends you new listings of homes in your neighborhood or price range. You will want to track how long these homes have been on the market and their ultimate selling price. This will help you know if it is time to adjust the price of your home. If other homes are selling in your price range and your home is not, it is time for a heart-to-heart discussion with your Myrtle Beach real estate agent.
- Internet. We mention how important this is. Do a search on your home and see where you are listed. You can key your address in the search box and see if and where it comes up in the search results. You will need to give your Myrtle Beach real estate agent a week or so after the listing is posted, but then you should see your home listed on the MLS, various sites such as Trulia and even a video.
- Feedback from Buyer’s Agents. Your agent should be sharing with the results from other agents that have shown your home. This information is extremely helpful because it shows your home through the eyes of the buyer. Your Myrtle Beach real estate agent should have a system in placed that gives them feedback each time your home is shown. This feedback needs to be shared with you via phone or email immediately after the showing. It is up to you to then respond to the feedback. Something as simple as cluttered counters needs to be brought to your attention by your Myrtle Beach real estate agent so you can communicate with family members the importance of keeping your home in viewing condition at all times.
- Staging your home. Many Myrtle Beach real estate agents don’t know how to advise you on what you need to do to show your home or they may simply be too timid to be honest with you. On the other hand, you need to take this advice and do what you can to make your home look its best. You want a Myrtle Beach real estate agent that can be tough and honest because you are the one losing in the long run. Make sure that you hire an agent that knows what needs to be done and does not hesitate to tell you to clean up your junk. This should not be difficult If you have developed a good working relationship with your Myrtle Beach real estate agent.
- Pricing your home. A good agent will have confidence when recommending the initial pricing point for your home. Unless you have all the time in the world to sell your home, you don’t want an unrealistic price in the hopes that your will get a good offer. It all boils down to if you want to sell your house or have it sit on the market. You don’t want to waste the time of the Myrtle Beach real estate agent and you don’t want them wasting yours. As we mentioned, you and your agent will want to keep a close eye on the market for any potential changes in price.
Be sure and do your homework when selecting an agent. But keep in mind that things change. If you find your have hired the wrong Myrtle Beach real estate agent – fire them. Then use the pointers we have given you to find the right agent.
JP Real Estate Experts would love to be your Myrtle Beach real estate agent of choice. Call us today and let’s sit down and talk. Call us today for an in-depth consultation.
Jerry Pinkas Real Estate Experts
604 N. 27th Ave
Myrtle Beach, SC 29577